Swim University - The Ultimate Guide to Pool & Hot Tub Care

Pool and Spa Owners Should Prefer Your Brand

Banner ads are dead – your phone killed them. Big research firms say so (source). And you probably knew this or at least had a feeling.

So what’s next in digital marketing for the pool and spa industry?

At Swim University®, we write engaging articles, produce compelling videos, and design captivating graphics that simplify the world of pool and hot tub ownership. It's why over 5.4 million homeowners visit our site every year! They know it's our priority to provide the best and relevant information.

We only partner with brands we trust and products we personally recommend. And when we do, our readers respond.

What This Means For Your Brand

We’ve built a loyal community of homeowners who bookmark our site and subscribe to our email list. And we want to tell them about your products!

With our help, they’ll know your brand and ask their local pool and spa companies. If they heard about on SwimUniversity.com, they know it’s high-quality!

We offer unique opportunities to reach these customers, but first, let’s find out who they are.

Our Audience


Age Groups


Data provided by Google Analytics from January to December 2017. Last updated on January 14th, 2018.

Swimming Pool Owners

Type of Pool

Years Owned

Moved In or Purchased

Data from 1,739 surveyed pool subscribers. Last updated on January 14th, 2018.

Hot Tub Owners

Type of Hot Tub

Popular Brands

Moved In or Purchased

Data from 285 surveyed hot tub subscribers. Last updated on January 14th, 2018.

Let's Work Together

We work with high-profile brands, including Zodiac, Loop-Loc, and more

Zodiac Pool and Spas
Clorox Pool and Spas
Hayward Pool Products
Loop-Loc Pool Covers
Master Spas
Aquabot Robotic Pool Cleaners
HotSprings Spas
Pleatco Filters
Bullfrog Spas
Natural Chemistry
King Techology Pool Frog
Ledge Lounger

Interested is getting in front of thousands of pool and hot tub owners?

Fill out the form below and we’ll email you within 24 hours.

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